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Nordic Blogs
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Most businesses are busy just doing what they do best: providing products or services. They don't have time to step back and uncover their problem, let alone find a solution. Sometimes, in talking with our staff, a business discovers that what they thought...
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Ever think you were ordinary? That your business had nothing to offer beyond the average? Think again! Take a hard look at your promotional materials: your logo, print materials, website, your telephone system, your storefront, and the rest of your premises…...
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The comments your customers give you are invaluable. The positive comments are called “testimonials”! Think about positive comments your customers have given you recently. Can you point to specific statements they’ve made? Have you written them down??...
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The links you create to and from other sites are crucial to your online success. Drive more traffic to your site by carefully managing both types of links. If you develop a strong content-oriented site, you can persuade other webmasters to link to you...
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Developing your business is fun, not work – right? Your creative hobbies and pleasurable pursuits are a perfect way to spur your business development. How? Well, here’s what we did. NordicInteractive.com is a web development firm. After the second quilt...
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The internet has undergone tremendous change since it was first made available to the mainstream population. Not only has the technology morphed and grown into an endless array of possibilities, but the standards for design and usability have matured...
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DO: Make your site easy to navigate with clearly placed links and navigation elements. Make it clear to your site visitors on the first page what it is that you do. For a store like Amazon.com, it’s clear that they sell books and other media. If you run...
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The short answer: For the same reason you should hire a professional to build your house or fill a cavity in a tooth. Web development is both an art and a science wrapped into one. Although there are many people that dabble in it, you shouldn’t entrust...
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Recently I’ve seen people take a fresh look at their advertising strategy. For example, Yellow Pages ads are expensive: $600 a month for a quarter-page ad. People ask me, “Am I really getting the best return on my advertising investment with this ad?”...
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The promise of the digital office has been predicated on a paperless office. But anyone who has used electronic information systems for clinical care, customer support, business record keeping, or information sharing knows that paper has not completely...
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You’ve heard it before for real estate –location, location, location. But for service businesses too, location can be essential, even on the Internet. In the United States, millions of people search for local products and services on the Internet every...
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Your site has launched and you’re ready to welcome throngs of visitors to your site. In your excitement, you type a few search terms into Google or Yahoo to see where your site comes up in the listings… “WAIT A MINUTE! Where is my site?” you wonder. “Shouldn’t...
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