As part of my interview series with “Thought Leaders,” consultant , speaker and author, Jaimy Weiler from “One Heart Waking – Business and Executive Consulting” shares her wisdom with us. Jaimy and her company “One Heart Waking” are truly unique in their delivery of effect and balanced work environments. Ed Roach: Considering the fact that a [...]

The winner of the February Challenge is Jeric! Congratulations! Be sure to email me at vera @ smallbusinessbranding.com within 3 days. Now onto the March challenge…Similar Posts: Winner Announced: CorelDRAW Graphics Suite x4 SBB Small Spark Contest – Build Your Brand With Guest Blogging SBB Presents – Small Spark Contest 2010 SBB Small Spark Contest 2010: Building Relationships With [...]

Networking Opportunities Made Possible by Guest Blogging Just like in the offline world, sometimes it is “who you know” that counts. In online business, there are many ways to network with other business owners. One way is through guest blogging. You are building your business and making your mark in cyberspace. As a complement to your business, [...]

There are people in the Internet business scene who are “big names.” When they are mentioned, others stand up and take notice (where is E. F. Hutton?). You can use their influence to gain a higher visibility in your business arena. All sorts of people visit blogs. They are not just people who see a catchy [...]

Blogging is such a big business these days. It is a great way to communicate with other business people as well as customers or even just friends. As an online business owner or professional blogger, writing for others can get you noticed and build your reputation. What is a brand? It is your unique stamp. With [...]

One of the most common questions people ask me about email marketing is, “How often should I email my subscribers?” Well, for that there is definitely no one-size fits-all answer. Some publications are suitable for daily email, some will do well several times per week, once per week or even once per month. But in all [...]

Do you ever think, “I wish I’d thought of that?” Chances are you have. We have all from time to time recognized a great idea for its value, and of course wished we’d been the one to have the idea. The truth is, you can have great ideas of your own. All you have to [...]

I’m currently reading a new marketing textbook that was just released called, “Consumer Behavior: Human Pursuit of Happiness in the World of Goods,” written in collaboration with Professor Banwari Mittal and six of his colleagues. If truth must be known, Professor Mittal mentioned me in his book and was kind enough to send me a [...]

As an entrepreneur you may hear a lot about networking and wonder what all the hubbub is about. Networking, both online and off, is a wonderful way to build connections in your industry. It’s a great way to increase awareness for your business and to build your customer base and ultimately your profits. And you [...]

Brand peeves are those things you hate about other company’s brands. It could be copying icons, such as the Nike swoosh. Maybe it’s using well known music classics in commercials. Maybe you hate logoed merchandise. It doesn’t matter what it is, I just want to give you an opportunity to get it off your chest. [...]

I’ve had a wonderful morning although the two teenagers are home studying for their exams this week so I’ve had to share the computer today (my laptop died about a month ago and my second computer is now dead.. time for a new one). Anyhow, I just wanted to share these awesome free business resources with [...]

There’s not a whole lot of point speaking to people who don’t want to speak to you. If you are involved in advertising in daily newspapers, general interest publications, direct mail to diverse mailing lists or even billboards, you are probably wasting a good percentage of your advertising dollar. Unless you’re overall goal is awareness, [...]

Very few people understand the tremendous value in their list. Very few people get that. They think they do, but they really don’t. They see it primarily as a list of “potential customers”. Your list is so much more than that. It’s an entity of its own. It’s a machine that just needs you to [...]

The first month of our Small Spark Contest will focus on your ezine (newsletter) for your subscribers and your customers. Due to some recent events happening right now in the industry I need to add this information along with what I already have planned. The Small Spark Contest will begin February 1st, 2010. But since we’re [...]

Before we get into our very first Small Spark Challenge I’d like to talk to you about procrastination. Plain and simple, it sucks. One of the biggest challenges to being self-employed and owning your own business is getting over time management procrastination. It’s just so easy when you’re the boss to let things slide until it’s [...]

Do You Have Just ONE Small Spark? I’m inspired! Are you? Getting the word out about your business doesn’t have to be a big huge task… all you need is ONE spark to get it going and before you know it, it’s grown into something massive. I’m inspired this year to not only share some easy stuff [...]

I’ve written a lot about branding small to medium size enterprises over the last several years. I’m sure that many of my readers here at Small Business Branding and my branding blog (Brand Corral) wrestle daily with what to do to strengthen their brands. Most SME’s have very little resources to spend on brand issues. [...]

This year I know is going to be a GREAT year! I absolutely love reading certain blogs and the New Year’s messages that they bring. I’d like to share with you a few posts that I’ve been enjoying myself over the last couple of days… Yaro Starak – Did You Focus on What You Really Wanted? Lynette [...]

Entrepreneurial Success = Commitment & Discipline Do you ever wonder what separates highly successful entrepreneurs from the average person? There are a few key ingredients that are essential to attain the kind of success you’re striving for. Now you’re probably thinking this is another article about passion. It’s not. Passion is good; however, it isn’t enough. Passion [...]

Very First PET/CT Scan 2008 I must tell you that this post is extremely transparent into who I am, my beliefs and what the year 2009 has looked like for me and my family. This post is just as much for myself as it is for you. This year has been a VERY challenging year for me [...]

Whew! I guess we made it through the year. Looking back at 2009, were any of your fears realized? Was your apprehension worse than your reality? I have to admit I came through it with barely a scratch. (maybe a few bumps and bruises) Every new year presents unique challenges. The one main strategy I [...]

Wishing you a very Merry Christmas to you and your family! I wanted to share this free report on traffic to help you in the New Year. I hope you enjoy it. Over and out until after Boxing Day…. and if you see me around on twitter feel free to nudge me and tell me [...]

Unlike larger businesses, most of us are solo entrepreneurs. Which means, we wear many hats throughout the day. Some of us outsource a chunk of that work so we can concentrate on the things we are good at and that is very smart indeed. Trouble is, no matter how large or small your company is, [...]

I hope today finds you well. We’re looking forward to Christmas ourselves, this time last year we were sitting in the hospital so there is tons to be thankful for! I just wanted to pop by and let you know that I’m putting together a new report and I’d love to showcase your business [...]

Frankly – you’re greater than that! In my Brand Consulting side of things, “Our people make the difference” is the by far the most common answer to my question – “Exactly what is it that makes you different from your competition?” Let’s be honest every company’s employee pool has talent and they do a great [...]