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    <title>Nordic Interactive</title>
    <description>Information and education about Nordic Interactive's offerings for small businesses on the Web</description>
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      <title>New Federal Guidance Addresses Religious Discrimination</title>
      <description>In response to a spike in the number of religious discrimination charges filed in recent years, the U.S. Equal Employment Opportunity Commission—the agency charged with enforcing federal laws prohibiting employment discrimination—has issued a new compliance manual addressing religious discrimination in the workplace.</description>
      <link>http://www.nfib.com/object/IO_39342.html</link>
      <source url="http://www.nfib.com/">NFIB.com Tools and Tips</source>
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      <pubDate>Thu, 20 Nov 2008 19:00:00 GMT</pubDate>
    </item>
    <item>
      <title>2009 Small Business Tax Calendar Now Available</title>
      <description>The IRS 2009 Small Business/Self-Employed Tax Calendar is stocked and ready for order. With its eye-catching illustrations, in-depth business tax information and day-to-day reminders for which business taxes are due and when, the 12-month wall calendar has always been a popular item—and it's FREE.</description>
      <link>http://www.nfib.com/object/IO_39341.html</link>
      <source url="http://www.nfib.com/">NFIB.com Tools and Tips</source>
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      <pubDate>Wed, 19 Nov 2008 19:00:00 GMT</pubDate>
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    <item>
      <title>December/January 2009 Michigan MyVOICE</title>
      <description>Read the December/January 2009 Michigan MyVOICE for details on such issues as taxes and the recent elections.</description>
      <link>http://www.nfib.com/object/IO_39314.html</link>
      <source url="http://www.nfib.com/">Michigan Small-Business News From NFIB</source>
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      <pubDate>Thu, 20 Nov 2008 19:00:00 GMT</pubDate>
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    <item>
      <title>Tips for Creating a Great Slogan for Your Small Business</title>
      <description>It is almost impossible to understate the value and importance of your business slogan, tagline or catch phrase. Do it right, and people quickly understand exactly what your business is about, but get it wrong and you ruin that rare opportunity to brand with potential new customers.</description>
      <link>http://www.nfib.com/object/IO_39310.html</link>
      <source url="http://www.nfib.com/">NFIB.com Tools and Tips</source>
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      <pubDate>Mon, 17 Nov 2008 19:00:00 GMT</pubDate>
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    <item>
      <title>Rebranding a Newly Acquired Business: They Told Me Not To</title>
      <description>Rebranding a Newly Acquired Business: They Told Me Not To
Not long ago, I purchased an online business. When I bought the business, it came with its own, pretty well known brand, was a fairly profitable business and had a loyal client base. After obtaining the business, I pondered over completely rebranding it.  The business [...]</description>
      <link>http://feeds.feedburner.com/~r/smallbusinessbranding/~3/459043623/</link>
      <source url="http://www.smallbusinessbranding.com/">Small Business Branding</source>
      <author>Vera Raposo</author>
      <dc:creator>Vera Raposo</dc:creator>
      <comments>http://www.smallbusinessbranding.com/1099/rebranding-a-newly-acquired-business-they-told-me-not-to/#comments</comments>
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      <pubDate>Wed, 19 Nov 2008 20:43:20 GMT</pubDate>
    </item>
    <item>
      <title>Get Some Fresh Energy with Blog Energizer!</title>
      <description>Well I have to say I&amp;#8217;ve been chatting a ton about blogging and why it&amp;#8217;s so important for me to hone my skill with it all. Lynette Chandler has now brought us Blog Energizer, she&amp;#8217;s simply amazing with her knowledge about blogging. The cool thing is that you can grab a free account and get [...]</description>
      <link>http://feeds.feedburner.com/~r/smallbusinessbranding/~3/457535795/</link>
      <source url="http://www.smallbusinessbranding.com/">Small Business Branding</source>
      <author>Vera Raposo</author>
      <dc:creator>Vera Raposo</dc:creator>
      <comments>http://www.smallbusinessbranding.com/1098/get-some-fresh-energy-with-blog-energizer/#comments</comments>
      <guid isPermaLink="False">http://www.smallbusinessbranding.com/?p=1098</guid>
      <pubDate>Tue, 18 Nov 2008 14:38:03 GMT</pubDate>
    </item>
    <item>
      <title>Five Tips for Staying Afloat During an Economic Downturn</title>
      <description>With the extent of the economic slowdown, financial analysts are now starting to use the "R" word to describe the upcoming business climate. The "R" word, of course, refers to recession -- which could result in a significant slowing of almost every economic activity.</description>
      <link>http://www.nfib.com/object/IO_39276.html</link>
      <source url="http://www.nfib.com/">NFIB.com Tools and Tips</source>
      <guid isPermaLink="False">http://www.nfib.com/object/IO_39276.html</guid>
      <pubDate>Sun, 16 Nov 2008 19:00:00 GMT</pubDate>
    </item>
    <item>
      <title>Is There a Hierarchy in Social Media?</title>
      <description>One question I have postulating for some time has just resurfaced by prominent blogger John Jantsch over at ducttapemarketing.com.  He says there is.  And I agree.  The basic theory is similar to Maslow’s theory that self-actualization cannot be achieved until the most basic human psychological needs such as breathing, eating, and sleeping are first met.
The [...]</description>
      <link>http://feeds.feedburner.com/~r/smallbusinessbranding/~3/456204371/</link>
      <source url="http://www.smallbusinessbranding.com/">Small Business Branding</source>
      <author>Jeff Paro</author>
      <dc:creator>Jeff Paro</dc:creator>
      <comments>http://www.smallbusinessbranding.com/1088/is-there-a-hierarchy-in-social-media/#comments</comments>
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      <pubDate>Mon, 17 Nov 2008 12:17:54 GMT</pubDate>
    </item>
    <item>
      <title>Blog Mastermind Review Part 5 - Show Some Personality Already - Add Your Photo To Your Blog</title>
      <description>Ok so I&amp;#8217;m following along the Blog Mastermind Program and Yaro suggests that we add more personality to our blogs to develop a closer relationship with our reader. One way he says is to add your picture to your blog to show your personality and build your brand.
Yaro says&amp;#8230;
I want you to be very open, [...]</description>
      <link>http://feeds.feedburner.com/~r/smallbusinessbranding/~3/454452703/</link>
      <source url="http://www.smallbusinessbranding.com/">Small Business Branding</source>
      <author>Vera Raposo</author>
      <dc:creator>Vera Raposo</dc:creator>
      <comments>http://www.smallbusinessbranding.com/1096/show-some-personality-already-add-your-photo-to-your-blog/#comments</comments>
      <guid isPermaLink="False">http://www.smallbusinessbranding.com/?p=1096</guid>
      <pubDate>Sat, 15 Nov 2008 20:17:50 GMT</pubDate>
    </item>
    <item>
      <title>Nooo! Not A Blogspot Blog</title>
      <description>Do you have a business blog? Bravo! Blogs are a fantastic way to connect with your target audience and existing clients alike. Our fellow Small Business Branding blogger Nick Rice mentions that in a recent post too. Yet, there is one problem I see consistently among small business blogs and that is their URL.
I Cringe
Every [...]</description>
      <link>http://feeds.feedburner.com/~r/smallbusinessbranding/~3/454340213/</link>
      <source url="http://www.smallbusinessbranding.com/">Small Business Branding</source>
      <author>Lynette Chandler</author>
      <dc:creator>Lynette Chandler</dc:creator>
      <comments>http://www.smallbusinessbranding.com/1090/nooo-not-a-blogspot-blog/#comments</comments>
      <guid isPermaLink="False">http://www.smallbusinessbranding.com/?p=1090</guid>
      <pubDate>Sat, 15 Nov 2008 17:49:31 GMT</pubDate>
    </item>
    <item>
      <title>Some Blogging TREATS For You</title>
      <description>You know lately I&amp;#8217;ve really been into fixing up my blog and following some great advice. At the same time, My ear is always to the ground keeping an eye out for other things and I wanted to share with you a few things.
Today I need to share with you some TREATS for your blogging [...]</description>
      <link>http://feeds.feedburner.com/~r/smallbusinessbranding/~3/453211200/</link>
      <source url="http://www.smallbusinessbranding.com/">Small Business Branding</source>
      <author>Vera Raposo</author>
      <dc:creator>Vera Raposo</dc:creator>
      <comments>http://www.smallbusinessbranding.com/1089/some-blogging-treats-for-you/#comments</comments>
      <guid isPermaLink="False">http://www.smallbusinessbranding.com/?p=1089</guid>
      <pubDate>Fri, 14 Nov 2008 13:25:27 GMT</pubDate>
    </item>
    <item>
      <title>How to Do Your Own SEO</title>
      <description>Your company's blog or Web site can be great PR for you -- or it can be a big waste of time. If people can't find you when they're looking for you, any effort you put into your site is wasted.</description>
      <link>http://www.nfib.com/object/IO_39275.html</link>
      <source url="http://www.nfib.com/">NFIB.com Tools and Tips</source>
      <guid isPermaLink="False">http://www.nfib.com/object/IO_39275.html</guid>
      <pubDate>Thu, 13 Nov 2008 19:00:00 GMT</pubDate>
    </item>
    <item>
      <title>Four Tips for Hiring a Web Designer</title>
      <description>In today's constantly connected business world, having a Web site for your company is a must -- and if you haven't gotten around to launching a site for your business yet, there's no time like the present. If you don't have the skills to build a Web site in-house, it's time to hire a Web designer who can get the job done. Follow these tips to help you find the right hire.</description>
      <link>http://www.nfib.com/object/IO_39274.html</link>
      <source url="http://www.nfib.com/">NFIB.com Tools and Tips</source>
      <guid isPermaLink="False">http://www.nfib.com/object/IO_39274.html</guid>
      <pubDate>Wed, 12 Nov 2008 19:00:00 GMT</pubDate>
    </item>
    <item>
      <title>Small Business Says "Enough is Enough" on Lame-Duck Tax Handouts</title>
      <description>The state's leading small business association, the National Federation of Independent Business, Thursday urged state lawmakers to halt action in the lame-duck session on any bills that seek to give taxpayer handouts to favored businesses or industries. The call came after legislation (SB 1264) advanced in the Senate Finance Committee that would grant refundable credits against the Michigan Business Tax to only one business in the state.</description>
      <link>http://www.nfib.com/object/IO_39265.html</link>
      <source url="http://www.nfib.com/">Michigan Small-Business News From NFIB</source>
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      <pubDate>Wed, 12 Nov 2008 19:00:00 GMT</pubDate>
    </item>
    <item>
      <title>Finding Credit in a Tight Economy</title>
      <description>Credit and money are still tight, but what should small businesses do now? My line of credit has dried up last month and I am at a loss. What are my options?</description>
      <link>http://www.nfib.com/object/IO_39253.html</link>
      <source url="http://www.nfib.com/">NFIB.com Tools and Tips</source>
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      <pubDate>Tue, 11 Nov 2008 19:00:00 GMT</pubDate>
    </item>
    <item>
      <title>Don't Let the Slowing Economy Dampen Your Enthusiasm</title>
      <description>If any single thing is key to small business success, it's maintaining an optimistic, enthusiastic attitude. Even in the best of times, small business owners and employees face daily challenges. When the economy is slowing, these challenges are magnified. To overcome them and to keep moving forward, an enthusiastic attitude is crucial.</description>
      <link>http://www.nfib.com/object/IO_39248.html</link>
      <source url="http://www.nfib.com/">NFIB.com Tools and Tips</source>
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      <pubDate>Mon, 10 Nov 2008 19:00:00 GMT</pubDate>
    </item>
    <item>
      <title>Who You Are, How You’re Saying It and Do They Care?</title>
      <description>Your corporate brand essentially involves two parties - you and them. It is the key in marketing yourself to be sure that you are resonating with your target audience. It&amp;#8217;s time that you did some key research from three strategic perspectives:
ONE: Tell us - who are you?
It&amp;#8217;s important to know who you are. In the [...]</description>
      <link>http://feeds.feedburner.com/~r/smallbusinessbranding/~3/449581882/</link>
      <source url="http://www.smallbusinessbranding.com/">Small Business Branding</source>
      <author>Ed Roach</author>
      <dc:creator>Ed Roach</dc:creator>
      <comments>http://www.smallbusinessbranding.com/1085/who-you-are-how-youre-saying-it-and-do-they-care/#comments</comments>
      <guid isPermaLink="False">http://www.smallbusinessbranding.com/?p=1085</guid>
      <pubDate>Tue, 11 Nov 2008 09:25:45 GMT</pubDate>
    </item>
    <item>
      <title>Starting a Book Club at Work</title>
      <description>Book clubs are a great way for book lovers to turn reading into a less solitary pursuit, as well as a good opportunity for friends to socialize every month. Starting a book club for your employees might be a way for you to relax with them in an informal setting, and could even strengthen employee relationships. If you're interested in forming a work-related book club, here are a few tips for getting it off to a good start.</description>
      <link>http://www.nfib.com/object/IO_39236.html</link>
      <source url="http://www.nfib.com/">NFIB.com Tools and Tips</source>
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      <pubDate>Sun, 09 Nov 2008 19:00:00 GMT</pubDate>
    </item>
    <item>
      <title>Get The Most Out Of Your Articles</title>
      <description>Submitting articles to relevant websites, online magazines and article directories is a fantastic way to drive traffic to your website.  It’s a low cost method with a fairly high return on investment.
For example, if you pay $20 to $50 to have a writer create an article, you publish the article on a relevant website you [...]</description>
      <link>http://feeds.feedburner.com/~r/smallbusinessbranding/~3/447101107/</link>
      <source url="http://www.smallbusinessbranding.com/">Small Business Branding</source>
      <author>Vera Raposo</author>
      <dc:creator>Vera Raposo</dc:creator>
      <comments>http://www.smallbusinessbranding.com/1084/get-the-most-out-of-your-articles/#comments</comments>
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      <pubDate>Sat, 08 Nov 2008 23:53:59 GMT</pubDate>
    </item>
    <item>
      <title>Rewards Without Raises</title>
      <description>With the holidays fast approaching, have you thought about what to give employees this year? If you're like most small business owners starting to feel the effects of the economic downturn, you'll have to cut back -- or even defer -- raises this year until your bottom line returns to normal. So how can you show employees you appreciate them without doing even more damage to your budget? With layoffs and budget cuts pervading the workplace, they need your reassurance -- as much as you need their loyalty -- more than ever right now.</description>
      <link>http://www.nfib.com/object/IO_39217.html</link>
      <source url="http://www.nfib.com/">NFIB.com Tools and Tips</source>
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      <pubDate>Thu, 06 Nov 2008 19:00:00 GMT</pubDate>
    </item>
    <item>
      <title>The Best in Banking for Your Small Business</title>
      <description>As a small business owner, you're careful about where your money goes. Couple that concern with the current economy and the fact that new banks seem to be popping up on every corner, and the decision about where to do your banking can be a tough one.</description>
      <link>http://www.nfib.com/object/IO_39216.html</link>
      <source url="http://www.nfib.com/">NFIB.com Tools and Tips</source>
      <guid isPermaLink="False">http://www.nfib.com/object/IO_39216.html</guid>
      <pubDate>Wed, 05 Nov 2008 19:00:00 GMT</pubDate>
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    <item>
      <title>What Small Business Needs in Lame Duck Session</title>
      <description>The state's leading small business association, the National Federation of Independent Business, Friday offered congratulations to all of the successful candidates for the Michigan House, but also warned that Michigan's economy requires immediate attention.</description>
      <link>http://www.nfib.com/object/IO_39219.html</link>
      <source url="http://www.nfib.com/">Michigan Small-Business News From NFIB</source>
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      <pubDate>Thu, 06 Nov 2008 19:00:00 GMT</pubDate>
    </item>
    <item>
      <title>Are You Doing Your Fourth-Quarter Planning?</title>
      <description>The final quarter of the year, already half gone for 2008, is arguably the most important time of year for proprietors of independent businesses. This is the time to be intimately involved with year-end tax planning and looking ahead to the coming year. This planning can't be ignored without risk of unanticipated tax burdens or surprise cash-flow constraints that can affect the coming year's operations.</description>
      <link>http://www.nfib.com/object/IO_39207.html</link>
      <source url="http://www.nfib.com/">NFIB.com Tools and Tips</source>
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      <pubDate>Tue, 04 Nov 2008 19:00:00 GMT</pubDate>
    </item>
    <item>
      <title>You Voted, Now What?</title>
      <description>Early voting numbers broke records across the country, and in this historic election year, it is certain that a record number of voters will continue to make their voices heard. However, voting is only the beginning.</description>
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      <source url="http://www.nfib.com/">NFIB.com Tools and Tips</source>
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      <pubDate>Mon, 03 Nov 2008 19:00:00 GMT</pubDate>
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    <item>
      <title>Are You A Twitter Snob?</title>
      <description>Get ready for a rant, and let me ask you this question&amp;#8230; 
&amp;#8220;Are YOU a twitter snob??&amp;#8221;
This post has been in my mind for a long time. What is the point of Twitter?
- is it to showcase your work?
- connect with others?
- secure business deals?
- build a relationship with your readers?
- all of the above?
I [...]</description>
      <link>http://feeds.feedburner.com/~r/smallbusinessbranding/~3/442421363/</link>
      <source url="http://www.smallbusinessbranding.com/">Small Business Branding</source>
      <author>Vera Raposo</author>
      <dc:creator>Vera Raposo</dc:creator>
      <comments>http://www.smallbusinessbranding.com/1082/are-you-a-twitter-snob/#comments</comments>
      <guid isPermaLink="False">http://www.smallbusinessbranding.com/?p=1082</guid>
      <pubDate>Tue, 04 Nov 2008 14:28:24 GMT</pubDate>
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